Any specialist involved in Brand Protection, Anti-Counterfeiting, and/or Investigation will tell you that these areas are constantly evolving. Maintaining a scalable brand strategy is not only necessary, it plays a critical role in protecting the integrity of the brand. So what comes next for Brand Protection and Anti-Counterfeiting?
The Scout team recently teamed up with 5 experts on what the future Brand Protection and Anti-Counterfeiting looks like.
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